A Study on the Relationships between Corporate Identity Image and Product Form Using Mobile Phone Design as an Example
碩士 === 華梵大學 === 設計研究所 === 91 === Under the global economic competition, all sorts of marketing approaches are employed to promote consumers desire of purchase, including various strategies such as more product functions, product practical utilities, product styling, brand popularity, and so forth. C...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/45982709776861647788 |