An Empirical Study on the Relationships Among Store Image, Overall Attitude, and Loyalty of Coffee Shop Customers
碩士 === 中原大學 === 室內設計研究所 === 91 === Following economic growth and changes in dietary habits, coffee has already become the nation’s important link of dietary cultural. Today, going to coffee shops has already become a part of everyday social life. For today’s consumers, going to coffee shops is not j...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2003
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Online Access: | http://ndltd.ncl.edu.tw/handle/18036833418059296270 |