A study of the Influences of Enterprise Core Competence, Service Strategy and Service Delivery System on Customer Lifetime Value — A Case Study on Vehicle Industry in Taiwan

碩士 === 中原大學 === 企業管理研究所 === 91 === The vehicle industry development has been thirty to forty years in Taiwan. With long-term corporation and technique transferring from parent factories, manufacturers’ ability in research design and production manufacturing has been mature. The production quality of...

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Bibliographic Details
Main Authors: Jeng-Yeuan Lee, 李政遠
Other Authors: Heitmann, G.F. Yen
Format: Others
Language:zh-TW
Published: 2003
Online Access:http://ndltd.ncl.edu.tw/handle/80933259847555745166