The Establishment of Customer Loyalty Model and Its Application
碩士 === 中原大學 === 工業工程研究所 === 91 === Following rapid information delivery and consumer behavioral changes, many enterprices position〝raise the customer satisfaction〞as the operational goals. However, facing the entrance of new competitiors in the environment, just raising the costomer satisfaction is...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/8syu2x |