Internet Click-Through and Product Information Searching Behavior

碩士 === 元智大學 === 工業工程與管理學系 === 90 === In our daily life, purchasing behavior is inevitable, and the different product types affect the information searching behavior before procurement decision-making. Facilitating by the Internet, it is more convenient for the product information gathering. Therefor...

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Bibliographic Details
Main Authors: Wei-Chen Hsu, 徐葦蓁
Other Authors: Chiuh-Cheng Chyu
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/17275918187128450321