| Summary: | 碩士 === 國立雲林科技大學 === 企業管理系碩士班 === 90 === Business transactions involved by real estate agents and clients often leads to emotional disturbance. The fact that agents well manage their motions is helpful for their own career. Because the lack of emotional intelligence scale for real estate agents, the development of an emotional intelligence scale for such group is needed. The theoretical construct of this study was based on the notion of meta-emotional abilities, a higher level of emotional intelligence conceptualized by Mayer& Salovery (1997), as well as deep interviews on field agents .
In addition to the emotional intelligent scale mentioned above, questionnaires utilized in this study also included the “Social Support Scale”, “Emotional Exhaustion Scale”, “Job Satisfaction Scale” and the “Perceived Stress Scale”. The investigation was directed toward three biggest real estate brands with 69 direct operating and franchising chain stores. A total of 325 questionnaires were administered and 79 of which were valid.
The results of this study were as follows:
1. The reliability of emotional intelligence scale of real estate agents: Cronbach’s α of the emotional intelligence scale was 0.67; Cronbach’s α of sub-test of management and adjustment of self was 0.67; Cronbach’s α of sub-test of management and adjustment of others is 0.45.
2. The validity of emotional intelligence scale of real estate agents:
(1) construct validity: the inter-correlations of two sub tests reached a statistically significant level, which revealed a similarity between the two sub-tests.
(2) criterion-related validity: only “social support” showed significantly positive correlations with the “emotional intelligence”. It means emotionally intelligent people have more social support they might get. Other variables such as “emotional exhaustion”, “job satisfaction” and “perceived stress” exhibited no significant relationships with “emotional intelligence”. The self-defending attitude of agents might confound the measurement of the true scores of these variables.
3. The relations between emotional intelligence and personal background variables: according to the results, only “educational level” showed significantly positive correlations with the “emotional intelligence”.. It means the emotional intelligence of real estate agents who graduated from university are better than those graduated from senior high school. Other personal background variables have no significant relationships with emotional intelligence.
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