醫療服務滿意與需要度對於醫療行銷策略之影響探討----以阮綜合醫院為例

碩士 === 樹德科技大學 === 資訊管理研究所 === 90 === Followed with the implementation of National Health Insurance, Hospitals and clinics are dealing with the limitation of medical resources. Their strategies are based on how to reduce operating costs, as well as bring business management into practice....

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Bibliographic Details
Main Author: 涂良溶
Other Authors: 李婉怡
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/92387925038557069712