A Research in Relating Adaptation of International Marketing Strategies and Performance on Ventures of Own Brand Exportation Companies: a Comparison of High-Tech. and Traditional Industries in Taiwan
碩士 === 靜宜大學 === 企業管理研究所 === 90 === Since international marketing of own brand ventures of our exporting companies has been one of the key successful factors in the international competitive markets, the relationship between the performance and international marketing strategies, especially whether a...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/7svc6b |