團體旅遊中顧客評估領隊對服務品質影響研究

碩士 === 中國文化大學 === 觀光事業研究所 === 90 === The most distinctive feature of the group package tour is the tour leader. However, the job performance and interaction between the tour leader and group package tourist typically lies beyond the domain of management observation, making it rather difficult for th...

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Bibliographic Details
Main Authors: Cheng-Ju Kuo, 郭承儒
Other Authors: Kuo-Ching Wang
Format: Others
Language:zh-TW
Published: 2002
Online Access:http://ndltd.ncl.edu.tw/handle/94993891107458479387