CRM氣候、關係品質與組織績效之研究
碩士 === 國立清華大學 === 科技管理研究所 === 90 === The Customer Relationship Management (CRM) is used to provide timely one-to-one customer service by analytically tracking the customer’s requirements and desires. It has become a new competitive weapon for organizations and also become a prevailing practice for t...
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Format: | Others |
Language: | zh-TW |
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2002
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Online Access: | http://ndltd.ncl.edu.tw/handle/14969331943988867168 |