A Competitive Analysis of PDA Operating System

• Main Authors: Liu Chih-Peng, 劉志鵬
• Other Authors: Hsiao-Cheng Yu, Ph.D
• Format: Others
• Language: zh-TW
• Published: 2002
• Online Access: http://ndltd.ncl.edu.tw/handle/31938310534994934221

碩士 === 國立交通大學 === 科技管理所 === 90 === Operating System is an important part in PDA product. Because of the growth of the PDA market, the more and more keen competition is proceeding among PDA OS vendors. The OS vendors have to raise the penetration rate or market share with the “Platform Strategy” rather than “Product Strategy”. Besides the related reference literature, this research explores the past action of PDA OS vendors and analyzes their strategy by “Four-Area Analysis” and “Four-Lens Analysis”of the theory of Hypercompetition of Richard D’Aveni. By this thesis, we can understand the competitive advantages of PDA OS vendors, including Palm Computing, Microsoft, Symbian…etc, and what is more, this thesis also give some advice to new software vendors. The conclusion is: alliance, huge capital, and professional skill are very important to OS platform developer.