A Study on the Strategy of Passenger Transportation Companies Facing the Situations of Bankruptcy

• Main Authors: Hsiao-Ping Li, 李曉蘋
• Other Authors: none
• Format: Others
• Language: zh-TW
• Published: 2002
• Online Access: http://ndltd.ncl.edu.tw/handle/xuvef2

碩士 === 逢甲大學 === 交通工程與管理所 === 90 === Abstract The Bus transportation operators have to carry out a great responsibility to transport passengers in the cities and inter-cities, also the buses are frequently used by passengers as the major transportation tool. However, in the past few years, there are many public and private bus transportation sectors have been facing the financial crises and even more the bankruptcy. It is very important, on the one hand, to improve the external and internal conditions for the bus transportation sectors. On the other hand, to construct a better mass transportation circumstances. Now, there are many studies had focused the financial crises, but no one have constructed a model in which the optimal decision-making function including the quantitative basis. This study will explore this subject both with the economic and financial levels. According to the government and private sectors’ interests and constraints, this paper uses a mathematical programming method to formulate the bi-level programming model on financial function and economic function. The object of this model is to reach maximum products for the government, as well as the whole system to reach maximum economic benefits for transportation operators. Before solving the model by Borland C++ and Excel, this study proceeds with the sensitivity analysis to compare the different results before and after using same factors. From this model, It is desired to determine business management systems, the scale of a firm, the schedule of routes releasing, the government subsidies, the job rearranged for employees, and the fund raising of the company have reviewed with different time frame. Furthermore, this study will use a bus transportation company as a case study to prove that this business strategy model can be used suitable to all kinds of complicated bankrupt situations.