A Study on The Development Strategy of Taiwan’s Internet Cafe

• Main Authors: YEH CHIH MING, 葉治明
• Other Authors: 唐啟發
• Format: Others
• Language: zh-TW
• Published: 2002
• Online Access: http://ndltd.ncl.edu.tw/handle/36698232563881426786

碩士 === 大葉大學 === 事業經營研究所 === 90 === Abstract Following the first generation of Internet Cafe, WWW was a trend. However, this trend has been shifted to broadband for the 2nd generation of Internet Cafe. This also helped with the development of “Killer Applications” under broadband transmission. On-line games became one of the broadband applications. The correlation indicates tremendous business opportunities for game software in Chinese.The internet cafe sector now at the height of its success, is gradually slowing down due to the effects of the business cycle. How is the business owner going to deal with the downtrend ? What will be their next milestone ? The Bottleneck of the industry results from unclear government policy and support from the legal system. The business is regulated in a passive way, not proactive. Tremendous business opportunities can not be sustained but create negative effects and social problems e.g. cyber-gambling and sex to name a few out of many social issues. Yes, internet cafe may not be the only one to be blamed. In fact, the government and owners of Internet cafe should all make their efforts to put the business on the right track and take more social responsibility to mitigate the negative effects to some extent. Furthermore, internet cafe owners should present a positive image to the public and embrace government regulations, as well as to stimulate the economy as their commitment to the society.