A Research in The Components of Online Store Images and Consumer Buying Behavior
碩士 === 長庚大學 === 企業管理研究所 === 90 === The Internet has a rapid development in recent years. The Internet’s potential of the new marketing channel is thought highly of. However, the performance of e- marketing is not as optimistic as expected. Only few online stores can mark profit. Understanding the co...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2002
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| Online Access: | http://ndltd.ncl.edu.tw/handle/22836893077806037628 |