Summary: | 碩士 === 國立雲林科技大學 === 工業設計系碩士班 === 89 === Rapid and efficient life and working styles have become new social structure. With the rise of e-generation, its original subculture now has evolved main culture. Furthermore, information of products within the culture has a strong impact on design ecology. It''s found that e-generation has different attitude toward life, which differs a lot from traditional life models. Since the new phenomena might bring about new concepts, it''s important to provide new strategies for the new phenomena. Moreover, the research is up to provide designers with references through systematic contents and procedures as well as different information of products.
AIO Life Mode is applied to this research, which analyzes the e-generation nowadays in Taiwan, and suggests design strategy toward product research and development. By understanding the needs of products and relevant issues among e-generation, it''s expected to get the meanings that the products try to convey, and to work out design strategies in light of e-generation thinking patterns. The results are:
1) E-generation needs professional mobile communication and personalized digital information system to satisfy its work and life.
2) Applying the research of lifestyle to build e-generation''s behavior database and modeling the behavior database is helpful to understand the needs of e-generation toward products.
3) Establishing strategies of product design toward e-generation is important.
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