The Institutional Transformation of Website Organization:Take PC home and Kimo for Example.

• Main Authors: Kai-Li, Lee, 李凱莉
• Other Authors: 熊瑞梅
• Format: Others
• Language: zh-TW
• Published: 2001
• Online Access: http://ndltd.ncl.edu.tw/handle/38252551909061302028

碩士 === 東海大學 === 社會學系 === 89 === From the view an industrial To understand Discuss how the parent companies enter the new enterprises build up, ICP websites, i.e. the marketing skill and strategic alliance they operate, and achieve the suitable and best target. Besides the inner elements of corporation, I also traced the law of company and investment market to map the macro economic condition, and analyze the mainly activities which companies should face, personnel negotiation, financial control and brand management, of these two companies.