An Exploratory Study of Marketing Channel IntegrationAfter Mergers and Acquisitions

碩士 === 國立臺灣科技大學 === 管理研究所 === 89 === Mergers and Acquisitions have been used by enterprises as one of the major means to maintain growth and expand competence when facing competition in the external environment. Following a merger or acquisition, the approach towards processing the integration would...

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Bibliographic Details
Main Author: 鄭丁靜蓉
Other Authors: 林 俊 昇
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/91560002845614935940