The Study of the Relationship Between Store Images And Purchase Behaviors of Home Furnishings Stores in Taipei
碩士 === 國立高雄第一科技大學 === 行銷與流通管理系 === 89 === This essay aims to study the importance of store images of home furnishing stores and the measurement on customers’ satisfaction of store images from the customers’ point of view; to understand how customers feel about the store images of home furnishing sto...
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Format: | Others |
Published: |
2001
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Online Access: | http://ndltd.ncl.edu.tw/handle/16379872009069765587 |