| Summary: | 碩士 === 國立高雄第一科技大學 === 運輸與倉儲營運系 === 89 === In the past two decades,owing to the tide of containerization existed in the international marine transportation market,shipping liners have been enthusiastically engaged in capacity expansion with raising the number and the size of ship.Basically,such a capacity expansion strategy is expected to exploit the so-called economic scale and to meet the service requirements under increasingly competitive environment.
Practically,the liners in Taiwan have also positively increased the fleet capacity with more ships and larger ship size.This study has focused on investigating the impacts of four local largest container liners under such an uprising ship size environment.In order to reveal the operational diversities caused by the service scale,in this research,all the four largest container liners will be divided into two research categories,liners with global service and liners with inter-Asia service.Some interesting issues have been studied in this research. They will include: 1) what are the real factors to push the local liner to enlarge their container ships size? 2) Do the motivations for the liners with offering global service have a different pattern from the liners with only providing inter-Asia service? 3) Following with the tendency on enlarging the ships size,what are the impacts on local liners performance?
As to the empirical study,the structure-conduct-performance (S-C-P) framework in industry economics will be applied to explore the characteristics of international container transportation market.Furthermore,all the viewpoints derived by following the SCP theoretical framework will be set as the basis for the further empirical study with applying the econometrics skills on the collected historical data.
Finally,this research has reached the following conclusions.Interestingly, to enlarge the ship size did not have a positive contribution for the local liners profit.In fact,it is not a surprising result.It is just a kind of strategy for the domestic liners to catch up with the rivals pace on uprising ship size ad avoid from losing the competitiveness.Meanwhile,the sold and leasing back strategy and oil price level did play significant roles,as I have doubted before doing this research,on profit creation for the liners.
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