A Strategic Planning of an e-Marketplace for Taiwan Refrigeration and Air Conditioning Products.

碩士 === 國立交通大學 === 科技管理學程碩士班 === 89 === The purpose of this research is to find an e-commerce business opportunity in Taiwan’s refrigeration and air conditioning market. The characteristics of this market, e.g. the business transactions, the technical complexity, the relationships among su...

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Bibliographic Details
Main Authors:	Mao Jung Wang, 王茂榮
Other Authors:	Hsiao-Cheng Yu
Format:	Others
Language:	zh-TW
Published:	2001
Online Access:	http://ndltd.ncl.edu.tw/handle/52606075183144153186

id	ndltd-TW-089NCTU0685008
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spelling	ndltd-TW-089NCTU06850082016-01-29T04:28:16Z http://ndltd.ncl.edu.tw/handle/52606075183144153186 A Strategic Planning of an e-Marketplace for Taiwan Refrigeration and Air Conditioning Products. 台灣區冷凍空調產品交易市集之策略規劃 Mao Jung Wang 王茂榮碩士國立交通大學科技管理學程碩士班 89 The purpose of this research is to find an e-commerce business opportunity in Taiwan’s refrigeration and air conditioning market. The characteristics of this market, e.g. the business transactions, the technical complexity, the relationships among suppliers, system integrators, distributors, retailers and buyers are analyzed. A website specialized in refrigeration and air conditioning is established with contents in market information, technical information, and transaction information etc. At the beginning, the thorough domain knowledge is the main attraction for suppliers and purchasers to visit this website. This research documented the whole process of establishing this website, from the early planning, configuring to the implementation. This experience can serve as reference to other people interested in establishing an e-marketplace. Hsiao-Cheng Yu 虞孝成 2001 學位論文 ; thesis 81 zh-TW
collection	NDLTD
language	zh-TW
format	Others
sources	NDLTD
description	碩士 === 國立交通大學 === 科技管理學程碩士班 === 89 === The purpose of this research is to find an e-commerce business opportunity in Taiwan’s refrigeration and air conditioning market. The characteristics of this market, e.g. the business transactions, the technical complexity, the relationships among suppliers, system integrators, distributors, retailers and buyers are analyzed. A website specialized in refrigeration and air conditioning is established with contents in market information, technical information, and transaction information etc. At the beginning, the thorough domain knowledge is the main attraction for suppliers and purchasers to visit this website. This research documented the whole process of establishing this website, from the early planning, configuring to the implementation. This experience can serve as reference to other people interested in establishing an e-marketplace.
author2	Hsiao-Cheng Yu
author_facet	Hsiao-Cheng Yu Mao Jung Wang 王茂榮
author	Mao Jung Wang 王茂榮
spellingShingle	Mao Jung Wang 王茂榮 A Strategic Planning of an e-Marketplace for Taiwan Refrigeration and Air Conditioning Products.
author_sort	Mao Jung Wang
title	A Strategic Planning of an e-Marketplace for Taiwan Refrigeration and Air Conditioning Products.
title_short	A Strategic Planning of an e-Marketplace for Taiwan Refrigeration and Air Conditioning Products.
title_full	A Strategic Planning of an e-Marketplace for Taiwan Refrigeration and Air Conditioning Products.
title_fullStr	A Strategic Planning of an e-Marketplace for Taiwan Refrigeration and Air Conditioning Products.
title_full_unstemmed	A Strategic Planning of an e-Marketplace for Taiwan Refrigeration and Air Conditioning Products.
title_sort	strategic planning of an e-marketplace for taiwan refrigeration and air conditioning products.
publishDate	2001
url	http://ndltd.ncl.edu.tw/handle/52606075183144153186
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A Strategic Planning of an e-Marketplace for Taiwan Refrigeration and Air Conditioning Products.

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