銀髮族其家庭社會角色對創新科技使用決策之影響

碩士 === 國立成功大學 === 企業管理學系 === 89 === Based on the Theory of Planned Behavior (Ajzen (1985), a modification from the Theory of Reasoned Action (Ajzen & Feshbein, 1980), this study develops a conceptual model on the relationships among attitude, subjective norm, perceived behavioral control, behavi...

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Bibliographic Details
Main Author: 黃建中
Other Authors: 賴孟寬
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/20481774863364637640