| Summary: | 碩士 === 國立成功大學 === 工業設計學系 === 89 === The study explore user image perception of shave form by Kansei Engineer theory and
execute steps , the purpose of this study is tri-fold : (1) to explore the differences between ability of spatial cognition better users' and worst users' perception of product form, (2) to explore the difference between product form perceptions of real products and photographic images, (3) to investigate this two factors' influence for user preference.
On the user compare aspect , the result revealed that product images perception have not remarkable differences between two user group , but the better users’ ability of spatial cognition image judge and ability of differentiation of item and category of product form are batter than the worst user. However, all users’ favoritism of product category wouldn’t be influenced by ability of spatial cognition. Therefore, users’ image judge and ability of differentiation of product form would be influenced by ability of spatial cognition.
On the sample compare aspect, the result revealed that the worst user had remarkable difference of image perception between perspective and three view drawing, but didn’t include real product. However, all users’ favoritism of product category wouldn’t be influenced by different display sample. Additionally, all users’ image judge、item and category of real product were better than perspective and three view drawing. All users’ image perception didn’t have remarkable differences between real product and photographic.
Therefore, users’ image judge and ability of differentiation of product form would be influenced by ability of spatial cognition.
Additionally, another result revealed that the attribute of item could divide into 3D shape and 2D shape. They both were influenced by spatial cognition ability and differences display way , that result in the different of image perception of product form
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