A Research of Customer Loyalty in e-Retailing

碩士 === 朝陽科技大學 === 企業管理系碩士班 === 89 === A Research of Customer Loyalty in e-Retailing Abstract Increasingly, consumers search and compare information of products or prices via Internet, their purchasing decisions have become more sensitive. How e-retailers master their customers...

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Bibliographic Details
Main Authors: Kuei-Ying Chen, 陳貴英
Other Authors: Meng-Jang Lin
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/15404704287131977659

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