Consumers'' Perceived Values and Preferences for Sales Promotions: the Moderating Effect for Product Category
碩士 === 元智大學 === 管理研究所 === 88 ===
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2000
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| Online Access: | http://ndltd.ncl.edu.tw/handle/82748069734390167833 |