行銷通路合作與QR快速反應對通路績效之影響--以資訊業為實證研究

碩士 === 靜宜大學 === 企業管理學系 === 87 === The Marketing Channel Member’s Co-operation & QR(Quick Response) Affect Channel’s performance─ The empirical Analysis of computer retailer Derfoo Chen Advisor : Tsungting Chung, Ph.D. :...

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Bibliographic Details
Main Author: 陳德富
Other Authors: 鍾從定
Format: Others
Language:zh-TW
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/99401852916771578319