The Strategies of Promotion Activities'' Expenditure Level and Product Assortment Breadth Impact to The Sales of Hypermarket -- AStudy no Hypermarket of The Kaohsiung Area.
碩士 === 國立中山大學 === 企業管理學系 === 87 === Abstract Now the channel of market, for most consumer goods is dominated by hypermarket or Discount stores. For the performance of sales on the hypermarket industries, after literature reviewed, the principle of this research focus on promotion activit...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
1999
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/93699664861539773268 |