| Summary: | 碩士 === 國立交通大學 === 應用藝術所 === 87 === This research is focus on studying the imagery of digital camera''s forms. Owing to the non-unified digital camera in terms of interface, functions, specifications and operations, and in addition to the electronic, photoelectric and computer attributes of the digital camera, many companies from varied realm had attracted to research and design.
In this paper, I analyzed all of digital camera in the market. Owing to collecting the catalogue of digital camera, I realized the difference of functions and specifications from varied digital camera. On the other hand, using questionnaire that measured from users tried to understand the imagery and function of the perfect product in the mental image of users. In order to realize the relations of form-image and form-element, I analyzed the result of questionnaire by MDS and multiple linear regression analysis and made some reference of design.
The paper shows that there are a lot of distances between the price and functions that people expected. In terms of product imagery, the adjectives that people expected are technological, practical, functional, light and effective. In terms of forms, the technological, practical and functional imagery presented more solid and professional feeling. And light and effective imagery presented aerial forms. In the difference of product formalism, sample camera is the major formalism. In the composition of the product, due to the result of multiple linear regression analysis, the technological, practical and functional form composted by geometry cubes, and emphasized the significant of the functional elements. On the contrast, the composition of light and effective forms and functions are more sample then technological, practical and functional ones.
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