Advertisement Systems over Internet

碩士 === 國立交通大學 === 資訊工程系 === 87 === With the rapid growth of Internet, there are more and more users over Internet. This brings a lot of business opportunities via Internet. Advertisement over Internet is one of them. Advertisers would pay more fees for web sites that attract a lot of traf...

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Bibliographic Details
Main Authors: Shun-Wen Huang, 黃舜溫
Other Authors: I-Chen Wu
Format: Others
Language:zh-TW
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/10967291458623899326
Description
Summary:碩士 === 國立交通大學 === 資訊工程系 === 87 === With the rapid growth of Internet, there are more and more users over Internet. This brings a lot of business opportunities via Internet. Advertisement over Internet is one of them. Advertisers would pay more fees for web sites that attract a lot of traffic. In this paper, we develop an advertisement system that makes webs sites can advertise mutually and share the Internet users each other. We call it mutual advertising system. Fairness is the most important consideration of mutual advertising system. The more advertisement for other web sites, the more advertisement on other web sites for us. To be fair, we add an advertising monitor into system to get the information of advertising exactly. The mutual advertising system integrates the resources of Internet users between members. It becomes a large advertising network to attract more investment.