Summary: | 碩士 === 淡江大學 === 美國研究所 === 86 === How has communication imperialism exerted its influence on the
rest of the world near the end of the 20th century? The main
theme of this thesis is to probe into the ways that the American
media cover the news of developing countries with their
domination of communication. In order to make a specific
analysis of China''s image, the author selected TIME magazine
from 1989 to 1997 to answer the proposed quantitative and
qualitative questions by content analysis method.The author
finds that the American media cover the news of Third World
countries from the viewpoints of its own position and ideology,
championing democracy, capitalism, and human rights. It
therefore fails to report the news on predicaments and
requirements of the developing countries. Most of these
countries can only accept the negative images built by the
superior, western communicators; however, some of the powerful
developing countries, such as communist China, tend to resist
the values and ideology from the western world.
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