AN EMPIRICAL STUDY OF RETAILER''S DYNAMIC PRICING STRATEGY

AN EMPIRICAL STUDY OF RETAILER''S DYNAMIC PRICING STRATEGY

碩士 === 國立臺灣大學 === 國際企業學系研究所 === 86 === This study is to discuss the retailer''s best pricing strategy based on the dynamic viewpoint in the market. Following Dickson''s theory of competitive rationality, we set up a dyna...

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Bibliographic Details
Main Authors:	Lin, Yih-Min, 林意敏
Other Authors:	LI-CHUNG, JEN
Format:	Others
Language:	zh-TW
Published:	1998
Online Access:	http://ndltd.ncl.edu.tw/handle/08712691337302945689

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