The Theory and Application on the Marketing Creative Model for Decision Value
碩士 === 國立成功大學 === 工業設計學系 === 86 === The purpose of this thesis is to demonstrate how to construct a model that is suitable with both marketing and designing by using the easy and efficient way of marketing analysis, couple with the functional range of cre...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
1998
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| Online Access: | http://ndltd.ncl.edu.tw/handle/12575939820060798242 |
| Summary: | 碩士 === 國立成功大學 === 工業設計學系 === 86 === The purpose of this thesis is to demonstrate how to construct a
model that is suitable with both marketing and designing by
using the easy and efficient way of marketing analysis, couple
with the functional range of creativity factors, to focus on the
product''s direction quickly and effectively. By doing so, we
can determine the trend of the new product, and also increase
the value of being up-to-date, to raise the suitability. This
model was developed during the process of going from marketing
research t
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