A Study on Using POS to plastic Cards as Payment Instrument to the Reengineering of the Distribution Industry

• Main Authors: Jeng, Yi-mao, 鄭乙卬
• Other Authors: Chuing-sheng Shen
• Format: Others
• Language: zh-TW
• Online Access: http://ndltd.ncl.edu.tw/handle/90195035556289786864

碩士 === 文化大學 === 國際企業管理研究所 === 85 === With rapid expansion and using of information technology, it has increasedhigh efficiency and achieved high capability in business. As always havingemphasized on the customer orientation and controlled the situation of mar-keting channels, and customer service, we should propose a system designwith perapectives and integrations. Otherwise, we could hardly reach our fi-nal goals. However, the success critical factors of business operation rely onwhether or not we have a perspective strategy and promotion of informationtechnology system, such as using POS to highlight the convenience of cus-tomer services and to establish an integrated business operation system, thatis, a realistic practicing of the perspective strategy. With the progress in modern technology, the information system such asusing POS is like a trend of full permeation which make our country raiseindustrial operation capability and also plan a beautiful future. No matterwherher or not it can increase the operation capability, management efficiencyand even lift its service quality, then all of these can produce far and nearsynergy. The distribution industry always covers food, clothing, living, traveling, raisingand recreation etc, because these items are very close relationship to ourdaily life. When consumers' income increase, and consumers' preferencechange, the living standard becomes higher and higher, the demand of dis- tribution industry will increase. We think that this industry will have a bigpotentiality on our county tthe future. Plastic Cards which classifies to non-down payment credit cards, such asDiners Club Card, American Express Card etc., because of their ownuniqueness and rights desingated for specific customers' group, and therefore,are still considered to be big potentiality in the future. Plastic Cards whichclassifies to international credit cards, such as VISA Card, Master Card, JCBCard etc. are also regarded as famous credit cards worldwidely. The above- mentioned cards have popularly for years here in Taiwan, and people arealready accustomed to acceptance them and will not easily be impacted by ICCard. We expect these cards will keep booming and also fast growing in thefuture. IC Card will combine Credit Cards, Debit Card, Withdtrawn Card and Pre-paid Card to become a multifunction card in the future. If we are able toadd to the current financial information stystem and domestic financial insti-tutions to establish finanial information network on line operations that is,Electronic Funds Transfer IC-POS to combine together and to becoome a newera of intergation system, then a time of cashless society is comming verysoon in our country.