A Study of House Buying Behavior,Market Segmantation and Promotion Preference

A Study of House Buying Behavior,Market Segmantation and Promotion Preference

碩士 === 中華工學院 === 工業工程與管理研究所 === 85 === The entities of house were be possessed of high-value, durability, proprietary, locality, investment, and social status symbolism multi- characteristics. To plan an effective promotion strategy it is an...

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Bibliographic Details
Main Authors:	YANG, CHEN LUNG, 楊振隆
Other Authors:	HO LI-HSING
Format:	Others
Language:	zh-TW
Published:	1997
Online Access:	http://ndltd.ncl.edu.tw/handle/02525746990643470363

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