Empirical Study of Symbolic Consumption Behavior of Trademark

Empirical Study of Symbolic Consumption Behavior of Trademark

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碩士 === 國立政治大學 === 國際貿易學系 === 84 ===

Bibliographic Details
Main Authors: Chen, shu chen, 陳淑貞
Other Authors: Huo Deming, Lin Person
Format: Others
Language:zh-TW
Published: 1996
Online Access:http://ndltd.ncl.edu.tw/handle/20468932944256813906
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spelling ndltd-TW-084NCCU03230222016-02-05T04:16:16Z http://ndltd.ncl.edu.tw/handle/20468932944256813906 Empirical Study of Symbolic Consumption Behavior of Trademark 商標符碼消費行為之實證研究 Chen, shu chen 陳淑貞 碩士 國立政治大學 國際貿易學系 84 Huo Deming, Lin Person 樓永堅 1996 學位論文 ; thesis 90 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 國立政治大學 === 國際貿易學系 === 84 ===
author2 Huo Deming, Lin Person
author_facet Huo Deming, Lin Person
Chen, shu chen
陳淑貞
author Chen, shu chen
陳淑貞
spellingShingle Chen, shu chen
陳淑貞
Empirical Study of Symbolic Consumption Behavior of Trademark
author_sort Chen, shu chen
title Empirical Study of Symbolic Consumption Behavior of Trademark
title_short Empirical Study of Symbolic Consumption Behavior of Trademark
title_full Empirical Study of Symbolic Consumption Behavior of Trademark
title_fullStr Empirical Study of Symbolic Consumption Behavior of Trademark
title_full_unstemmed Empirical Study of Symbolic Consumption Behavior of Trademark
title_sort empirical study of symbolic consumption behavior of trademark
publishDate 1996
url http://ndltd.ncl.edu.tw/handle/20468932944256813906
work_keys_str_mv AT chenshuchen empiricalstudyofsymbolicconsumptionbehavioroftrademark
AT chénshūzhēn empiricalstudyofsymbolicconsumptionbehavioroftrademark
AT chenshuchen shāngbiāofúmǎxiāofèixíngwèizhīshízhèngyánjiū
AT chénshūzhēn shāngbiāofúmǎxiāofèixíngwèizhīshízhèngyánjiū
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