Global Media Strategy-Media Selection,Vehicle Selection and Media Scheduling
碩士 === 國立中正大學 === 企業管理學系 === 84 ===
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ndltd-TW-084CCU001210202016-07-15T04:12:58Z http://ndltd.ncl.edu.tw/handle/63430996155487901486 Global Media Strategy-Media Selection,Vehicle Selection and Media Scheduling 全球媒體策略:跨國媒體組合、載具選擇和媒體排程之考慮因素探討 Chen, Ko-li 陳可立 碩士 國立中正大學 企業管理學系 84 Huang Ming-hui 黃明蕙 1996 學位論文 ; thesis 90 zh-TW |
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zh-TW |
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Others
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碩士 === 國立中正大學 === 企業管理學系 === 84 ===
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author2 |
Huang Ming-hui |
author_facet |
Huang Ming-hui Chen, Ko-li 陳可立 |
author |
Chen, Ko-li 陳可立 |
spellingShingle |
Chen, Ko-li 陳可立 Global Media Strategy-Media Selection,Vehicle Selection and Media Scheduling |
author_sort |
Chen, Ko-li |
title |
Global Media Strategy-Media Selection,Vehicle Selection and Media Scheduling |
title_short |
Global Media Strategy-Media Selection,Vehicle Selection and Media Scheduling |
title_full |
Global Media Strategy-Media Selection,Vehicle Selection and Media Scheduling |
title_fullStr |
Global Media Strategy-Media Selection,Vehicle Selection and Media Scheduling |
title_full_unstemmed |
Global Media Strategy-Media Selection,Vehicle Selection and Media Scheduling |
title_sort |
global media strategy-media selection,vehicle selection and media scheduling |
publishDate |
1996 |
url |
http://ndltd.ncl.edu.tw/handle/63430996155487901486 |
work_keys_str_mv |
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1718349392188014592 |