Summary: | 碩士 === 國立政治大學 === 企業管理研究所 === 83 === The purposes of this paper are: What is the service delivery
system? What''s the relationdhip between the service
delivery system and the business''s performance? The discories
are: 1. The meaning of service delivery system is: To
view the providing of front offece service with the point
of view of system. The objective of the system is to satisfy
the customers'' demand. The subsystems are: product, pricing,
place, promotion, process, participant and people. 2. There are
7 factors to affact CATV system operators designing their
service delivery systems: emphasizing client service
factor, resisting low price competition factor,
emphasizing programs factor, emphasizing promotion
factor, emphasizing equipment factor, emphasizing the
numbers of channel, price following factor. 3. The are 6
groups: 1)emphsizing program, price following group 2)taking
little consider of service delivery system group 3)many
channels group 4)good service delivery system ,and high pricing
group 5)emphasing service and channel, price following group
6)emphasing software group
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