Research of Insurance Market Segmentation
碩士 === 東吳大學 === 管理科學研究所 === 81 === Due to intensive competition of life insurance, the further reaserch of this market is realy needed. This is approached by applying the concept of market segmentation and reaserch method to the buyers of life insurance....
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/10100964557103477731 |