A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements

碩士 === 文化大學 === 新聞學系 === 81 ===

Bibliographic Details
Main Authors: Shyu,Jenn-Hsing, 徐振興
Other Authors: Shen,Huei-Sheng
Format: Others
Language:zh-TW
Published: 1993
Online Access:http://ndltd.ncl.edu.tw/handle/09659674011144958749
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spelling ndltd-TW-081PCCU03820122016-02-10T04:08:47Z http://ndltd.ncl.edu.tw/handle/09659674011144958749 A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements 閱聽人族群認同感與其對不同類型廣告偏好度之關聯性研究 Shyu,Jenn-Hsing 徐振興 碩士 文化大學 新聞學系 81 Shen,Huei-Sheng 沈慧聲 1993 學位論文 ; thesis 0 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 文化大學 === 新聞學系 === 81 ===
author2 Shen,Huei-Sheng
author_facet Shen,Huei-Sheng
Shyu,Jenn-Hsing
徐振興
author Shyu,Jenn-Hsing
徐振興
spellingShingle Shyu,Jenn-Hsing
徐振興
A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements
author_sort Shyu,Jenn-Hsing
title A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements
title_short A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements
title_full A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements
title_fullStr A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements
title_full_unstemmed A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements
title_sort study on audience''s ethnic identity and their preference for different advertisements
publishDate 1993
url http://ndltd.ncl.edu.tw/handle/09659674011144958749
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