A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements
碩士 === 文化大學 === 新聞學系 === 81 ===
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1993
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Online Access: | http://ndltd.ncl.edu.tw/handle/09659674011144958749 |
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ndltd-TW-081PCCU03820122016-02-10T04:08:47Z http://ndltd.ncl.edu.tw/handle/09659674011144958749 A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements 閱聽人族群認同感與其對不同類型廣告偏好度之關聯性研究 Shyu,Jenn-Hsing 徐振興 碩士 文化大學 新聞學系 81 Shen,Huei-Sheng 沈慧聲 1993 學位論文 ; thesis 0 zh-TW |
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NDLTD |
language |
zh-TW |
format |
Others
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description |
碩士 === 文化大學 === 新聞學系 === 81 ===
|
author2 |
Shen,Huei-Sheng |
author_facet |
Shen,Huei-Sheng Shyu,Jenn-Hsing 徐振興 |
author |
Shyu,Jenn-Hsing 徐振興 |
spellingShingle |
Shyu,Jenn-Hsing 徐振興 A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements |
author_sort |
Shyu,Jenn-Hsing |
title |
A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements |
title_short |
A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements |
title_full |
A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements |
title_fullStr |
A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements |
title_full_unstemmed |
A Study on Audience''s Ethnic Identity and Their Preference for Different Advertisements |
title_sort |
study on audience''s ethnic identity and their preference for different advertisements |
publishDate |
1993 |
url |
http://ndltd.ncl.edu.tw/handle/09659674011144958749 |
work_keys_str_mv |
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1718184345206784000 |