Alumni and Named Structures| A Qualitative Analysis of Major Gift Donors

<p> Reduced government support has caused higher education institutions to become more dependent on philanthropic contributions. Since the majority of funds come from a small number of donors (Longfield, 2014), it&rsquo;s important to focus on the highest level of donors. However, there wa...

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Bibliographic Details
Main Author: Cherkosly, Allison
Language:EN
Published: State University of New York at Albany 2018
Subjects:
Online Access:http://pqdtopen.proquest.com/#viewpdf?dispub=10788703

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