Design for Political Engagement: Mapping the Factors that Drive Brazilian Youth out of the Political Sphere

Design for Political Engagement: Mapping the Factors that Drive Brazilian Youth out of the Political Sphere

Bibliographic Details
Main Author: Fernandes, Fernanda E.
Language:English
Published: University of Cincinnati / OhioLINK 2017
Subjects:
Design
Data Visualization
Experience Mapping
Politics
Social Innovation
Brazilian Youth
Personas
Online Access:http://rave.ohiolink.edu/etdc/view?acc_num=ucin1491305887634181
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spelling ndltd-OhioLink-oai-etd.ohiolink.edu-ucin14913058876341812021-08-03T07:01:10Z Design for Political Engagement: Mapping the Factors that Drive Brazilian Youth out of the Political Sphere Fernandes, Fernanda E. Design Data Visualization Experience Mapping Politics Social Innovation Brazilian Youth Personas Brazil currently experiences a lack of political participation and engagement by young adults, i.e., people aged 18 to 34 years old. Despite constituting a significant segment of the Brazilian population, young adults are playing a smaller role in formal politics now than in past generations. Recent popular uprisings throughout the world, such as the Occupy and Arab Spring movements, have demonstrated that the inclusion of youth in politics can be a creative force, contributing and promoting important changes to political systems. Lack of political education, unreliable information, and poor self-identification with government ideals and representatives are common barriers to political engagement. Coupled with disbelief in the country’s currently unstable political climate and limited knowledge of locally available political resources, these factors prevent young Brazilians from fostering interest and engaging in their country’s decision-making process.As a result, representatives are disconnected from the needs and ambitions of their younger electorate, and are prone to become lackadaisical in performing their political duties. To reverse this trend, it is necessary to rebuild youth's perception of politics, empowering young adults by helping them understand their potential for taking control of their future through a more symbiotic participation in the political process. This thesis begins with an effort to contribute to the understanding of this complex issue by mapping the principal factors that drive Brazilian youth out of the political sphere. It explores the potential of Design to articulate the problem’s complexity and to identify insights and key intervention opportunities for improvement. Starting at the micro-level, through a historical research and statistical data analysis, this research identifies different political subsets of Brazilian youth and profiles and visualizes their current levels of political engagement. This visualization is then elaborated into personas that are representative of each political subset. Finally, the most critical (least politically engaged) subset of the youth generation is positioned back into the macro-level to allow the identification and unveiling of new sets of Design opportunities to be further explored and analyzed in future work. 2017-09-12 English text University of Cincinnati / OhioLINK http://rave.ohiolink.edu/etdc/view?acc_num=ucin1491305887634181 http://rave.ohiolink.edu/etdc/view?acc_num=ucin1491305887634181 unrestricted This thesis or dissertation is protected by copyright: some rights reserved. It is licensed for use under a Creative Commons license. Specific terms and permissions are available from this document's record in the OhioLINK ETD Center.
collection NDLTD
language English
sources NDLTD
topic Design
Data Visualization
Experience Mapping
Politics
Social Innovation
Brazilian Youth
Personas
spellingShingle Design
Data Visualization
Experience Mapping
Politics
Social Innovation
Brazilian Youth
Personas
Fernandes, Fernanda E.
Design for Political Engagement: Mapping the Factors that Drive Brazilian Youth out of the Political Sphere
author Fernandes, Fernanda E.
author_facet Fernandes, Fernanda E.
author_sort Fernandes, Fernanda E.
title Design for Political Engagement: Mapping the Factors that Drive Brazilian Youth out of the Political Sphere
title_short Design for Political Engagement: Mapping the Factors that Drive Brazilian Youth out of the Political Sphere
title_full Design for Political Engagement: Mapping the Factors that Drive Brazilian Youth out of the Political Sphere
title_fullStr Design for Political Engagement: Mapping the Factors that Drive Brazilian Youth out of the Political Sphere
title_full_unstemmed Design for Political Engagement: Mapping the Factors that Drive Brazilian Youth out of the Political Sphere
title_sort design for political engagement: mapping the factors that drive brazilian youth out of the political sphere
publisher University of Cincinnati / OhioLINK
publishDate 2017
url http://rave.ohiolink.edu/etdc/view?acc_num=ucin1491305887634181
work_keys_str_mv AT fernandesfernandae designforpoliticalengagementmappingthefactorsthatdrivebrazilianyouthoutofthepoliticalsphere
_version_ 1719452089328861184

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