Re-"Pioneering a Dream": Re-Thinking and Re-Engagement of a Neighborhood Strip Mall

Bibliographic Details
Main Author: Gleason, Chad
Language:English
Published: University of Cincinnati / OhioLINK 2012
Subjects:
Online Access:http://rave.ohiolink.edu/etdc/view?acc_num=ucin1337264052
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spelling ndltd-OhioLink-oai-etd.ohiolink.edu-ucin13372640522021-08-03T06:15:34Z Re-"Pioneering a Dream": Re-Thinking and Re-Engagement of a Neighborhood Strip Mall Gleason, Chad Architecture shopping Greenhills strip mall community enggement sensuous architecture multisensory As banal as they are ubiquitous, strip malls add little to either architectural experience or a sense of community. Current developer driven models favor maximum profit for the mall’s owners and neglect individual and community experience. Shopping has become a predominant force in the world, affecting society, culture and the individual through the rise of economic societies, culminating in a culture of comfort and leisure. Despite the negative implications of rising individualism, capitalism, zoning, suburbia and their effects on architecture, fresh approaches to designing places for shopping and community can include a series of strategies for personal and community engagement. This thesis proposes an alternative ownership model, and specific design treatments with an enhanced regional focus, by which the Greenhills Shopping Center, in the northern suburbs of Cincinnati, can be revitalized to stand as an active, social, economic and community hub. Transferring ownership of the center to the community with a focus on small businesses empowers residents and recycles profits back to the village to create a sustainable asset. Sensual, engaging architecture aimed at reconnecting the human mind and body can be used to combat the dull, monotonous environment of strip malls. Through the use of movement, transparency, form, color and materials, a multisensory experience enhances personal engagement. Also, reaching outside of the immediate community to become a regional destination places the center and the village in a position for success. Specific design solutions include a new housing component to the north combined with a revitalized center. Anchored by a new iconic market hall that provides a new identity for Greenhills, the project also includes a new pedestrian plaza, retail and office space. Contrasting the original renovated brick storefronts, a wooden canopy and walkway weaves through the center tying together old and new in a rich new layer of history and meaning. 2012-09-18 English text University of Cincinnati / OhioLINK http://rave.ohiolink.edu/etdc/view?acc_num=ucin1337264052 http://rave.ohiolink.edu/etdc/view?acc_num=ucin1337264052 unrestricted This thesis or dissertation is protected by copyright: all rights reserved. It may not be copied or redistributed beyond the terms of applicable copyright laws.
collection NDLTD
language English
sources NDLTD
topic Architecture
shopping
Greenhills
strip mall
community enggement
sensuous architecture
multisensory
spellingShingle Architecture
shopping
Greenhills
strip mall
community enggement
sensuous architecture
multisensory
Gleason, Chad
Re-"Pioneering a Dream": Re-Thinking and Re-Engagement of a Neighborhood Strip Mall
author Gleason, Chad
author_facet Gleason, Chad
author_sort Gleason, Chad
title Re-"Pioneering a Dream": Re-Thinking and Re-Engagement of a Neighborhood Strip Mall
title_short Re-"Pioneering a Dream": Re-Thinking and Re-Engagement of a Neighborhood Strip Mall
title_full Re-"Pioneering a Dream": Re-Thinking and Re-Engagement of a Neighborhood Strip Mall
title_fullStr Re-"Pioneering a Dream": Re-Thinking and Re-Engagement of a Neighborhood Strip Mall
title_full_unstemmed Re-"Pioneering a Dream": Re-Thinking and Re-Engagement of a Neighborhood Strip Mall
title_sort re-"pioneering a dream": re-thinking and re-engagement of a neighborhood strip mall
publisher University of Cincinnati / OhioLINK
publishDate 2012
url http://rave.ohiolink.edu/etdc/view?acc_num=ucin1337264052
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