Mobilization and Youth Political Engagement: An analysis of mobilization efforts utilizing political ads aimed at youth during the 2000 and 2004 fall presidential election campaigns
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| Language: | English |
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University of Cincinnati / OhioLINK
2010
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| Online Access: | http://rave.ohiolink.edu/etdc/view?acc_num=ucin1275654992 |
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ndltd-OhioLink-oai-etd.ohiolink.edu-ucin12756549922021-08-03T06:13:52Z Mobilization and Youth Political Engagement: An analysis of mobilization efforts utilizing political ads aimed at youth during the 2000 and 2004 fall presidential election campaigns Biroschak, Bart A. Political Science political advertising youth engagement youth apathy youth voting youth turnout mobilization Despite historically low turnout rates youth showed up in the 2004 presidential election at a rate 13 percent higher than in the 2000 presidential election. This study explores the factors related to the increase in turnout specifically in terms of mobilization in the form of political ads through a comparison of political ads sponsored by candidates, parties and interest groups in 2000 and 2004 presidential elections. The findings indicate that in the 2004 presidential election youth issues were given greater attention than in 2000. This increase in activity towards youth issues was associated with an increase in youth interest in the election and thus an increase in youth turnout. 2010-07-22 English text University of Cincinnati / OhioLINK http://rave.ohiolink.edu/etdc/view?acc_num=ucin1275654992 http://rave.ohiolink.edu/etdc/view?acc_num=ucin1275654992 unrestricted This thesis or dissertation is protected by copyright: all rights reserved. It may not be copied or redistributed beyond the terms of applicable copyright laws. |
| collection |
NDLTD |
| language |
English |
| sources |
NDLTD |
| topic |
Political Science political advertising youth engagement youth apathy youth voting youth turnout mobilization |
| spellingShingle |
Political Science political advertising youth engagement youth apathy youth voting youth turnout mobilization Biroschak, Bart A. Mobilization and Youth Political Engagement: An analysis of mobilization efforts utilizing political ads aimed at youth during the 2000 and 2004 fall presidential election campaigns |
| author |
Biroschak, Bart A. |
| author_facet |
Biroschak, Bart A. |
| author_sort |
Biroschak, Bart A. |
| title |
Mobilization and Youth Political Engagement: An analysis of mobilization efforts utilizing political ads aimed at youth during the 2000 and 2004 fall presidential election campaigns |
| title_short |
Mobilization and Youth Political Engagement: An analysis of mobilization efforts utilizing political ads aimed at youth during the 2000 and 2004 fall presidential election campaigns |
| title_full |
Mobilization and Youth Political Engagement: An analysis of mobilization efforts utilizing political ads aimed at youth during the 2000 and 2004 fall presidential election campaigns |
| title_fullStr |
Mobilization and Youth Political Engagement: An analysis of mobilization efforts utilizing political ads aimed at youth during the 2000 and 2004 fall presidential election campaigns |
| title_full_unstemmed |
Mobilization and Youth Political Engagement: An analysis of mobilization efforts utilizing political ads aimed at youth during the 2000 and 2004 fall presidential election campaigns |
| title_sort |
mobilization and youth political engagement: an analysis of mobilization efforts utilizing political ads aimed at youth during the 2000 and 2004 fall presidential election campaigns |
| publisher |
University of Cincinnati / OhioLINK |
| publishDate |
2010 |
| url |
http://rave.ohiolink.edu/etdc/view?acc_num=ucin1275654992 |
| work_keys_str_mv |
AT biroschakbarta mobilizationandyouthpoliticalengagementananalysisofmobilizationeffortsutilizingpoliticaladsaimedatyouthduringthe2000and2004fallpresidentialelectioncampaigns |
| _version_ |
1719433139790544896 |