Computer-assisted and static information provision formats : comparisons on reactions, time, and decision quality /

Computer-assisted and static information provision formats : comparisons on reactions, time, and decision quality /

Bibliographic Details
Main Author:	Widing, Robert E.
Language:	English
Published:	The Ohio State University / OhioLINK 1987
Subjects:	Business Administration Brand name products
Online Access:	http://rave.ohiolink.edu/etdc/view?acc_num=osu1487323583623045

Similar Items

Computer-assisted and static information provision formats : comparisons on reactions, time, and decision quality
by: Widing, Robert E., II
Published: (1986)

An Investigation into the factors Influencing consumer perceptions of the no name brand food items.
by: Embaye, Ghebremariam Aron.
Published: (2011)

Building hisense brand equity through selected marketing programmes : a study on the relationship among brand equity, marketig mix elements and consumer response.
by: Li, Zhixiang.
Published: (2010)

An investigation into the introduction of branded goods in order to reposition store image.
by: Makan, Reena.
Published: (2011)

Branding a business name
by: Bulatović Ivan, et al.
Published: (2016-01-01)

Consumer evaluations of brand imitations: an investigation
by: Su, Sasa
Published: (2008)

Living the Brand : a case study of how management at Standard Bank can create brand ambassadors of their employees.
by: Bomela, Chubekile Cola.
Published: (2010)

Assessing brand fit using conjoint analysis
by: Bucker, Silke
Published: (2010)

Private-label versus corporate brands : a qualitative study
by: Arendse, Garron Mark
Published: (2011)

Measuring and building the South African weather service (SAWS) brand equity.
by: Mabusela, Xolile.
Published: (2010)

An investigation into corporate web site design of leading consumer brand marketers in South Africa.
by: Sherdren, Rayanta.
Published: (2011)

An investigation into the impact of the Internet on brand building strategies in the physical and virtual world
by: Pienaar, Hannelie
Published: (2012)

Consumer perceptions of a generic drug in comparison to the original branded drug : an exploratory empirical study.
by: Naidoo, Shalendra.
Published: (2011)

What’s in a Name? : A study on the success factors of brand naming in China
by: Berende, Bart, et al.
Published: (2012)

Internal branding as a tool for organisational alignment.
by: Scheffer, Julia
Published: (2008)

Assessing brand image transfer in sponsorship
by: Morris, Andrea Leigh
Published: (2010)

Introduction. On Names in South Asia: Iteration, (Im)propriety and Dissimulation
by: Veena Das, et al.
Published: (2015-10-01)

Prekės ženklo įtaka verslo sėkmei
by: Šabanavičienė, Ingrida
Published: (2009)

Brand engagement patterns of South African facebook users.
by: Rampersad, Nelene.
Published: (2013)

ICONIC ENGLISH BUSINESS NAME AS A BRANDING TOOL IN THE RURAL AREAS OF YOGYAKARTA SPECIAL REGION
by: Ajar Pradika Ananta Tur
Published: (2019-04-01)

Price versus brand : assessing the role of price and brand in low-income consumer decision-making
by: Allan, Meredith Leigh
Published: (2014)

The branding role that product labelling plays within integrated marketing communication
by: Hasert, Rudolf Karl
Published: (2012)

The role of consumer knowledge in consumer evaluations of brand extension
by: Ma, Yun
Published: (2008)

The implications of brand positioning and identity to a health insurance company.
Published: (2008)

Celebrity endorsements of branded apparel and its role in printed advertising
by: Liu, Ziyu
Published: (2009)

Investigating the determinants of brand equity: a verification approach in the detergents industry in South Africa
by: Saal, Alvin
Published: (2013)

Investigating the determinants of brand equity: a verification approach in the detergents industry in South Africa
by: Saal, Alvin
Published: (2013)

Cosmetic Names : Their Formations and Semantic Implications
by: White, Beth
Published: (1952)

De la contrefaçon onomastique des noms de marques à Lubumbashi
by: Joseph Jeff NTUMBA TSHIMANGA
Published: (2018-07-01)

The Brand Identity: A Strategic Shift for Success
by: Victor Danciu
Published: (2010-06-01)

A self-based perspective for consumer-brand relationship : understanding the role of brand attachment in brand equity creation
by: Kwan, Man Ching
Published: (2011)

An investigation into perceptions of South Africa's brand personality : a qualitative study
by: Romaney, Rafik
Published: (2013)

Contemporary attitudes toward integrated marketing communication
by: Hutson, Jeffrey D.
Published: (2011)

Meningen : Konsten att skapa intryck och inneboende mening i varumärkesnamn
by: Gabrielsson, Marie
Published: (2015)

THE BRAND NAME’S ROLE IN THE PURCHASE DECISIONS AT THE BEGINNING OF THE XXIST CENTURY. EMPIRICAL EVIDENCES FROM THE NORTH-EASTERN PART OF ROMANIA
by: Laura Diaconu
Published: (2012-09-01)

Exploration of brand equity measures : linking customer mind-set measure to product-market performance measure
by: Huang, Rong, 1973-
Published: (2008)

The influence of endorsed professional surfers on consumer attitude towards surf brands
by: Greybe, Frikkie
Published: (2011)

Exploring the impact of advertising on brand equity and shareholder value
by: Jeong, Jaeseok
Published: (2008)

Effect of branding management on technology performance : a case study
by: Langa, Makhosazana P.
Published: (2012)

On the Im/Propriety of Brand Names
by: William Mazzarella
Published: (2015-09-01)

Cannot write session to /tmp/vufind_sessions/sess_73e201qalsjp2j8h3dcmpiaooo