The role of persuasion for a corporate spokesman : an analysis of the arguments Lee Iacocca presented on behalf of Chrysler Corporation to the American consumer and to the Congress from 1979 to 1982 /
| Main Author: | |
|---|---|
| Language: | English |
| Published: |
The Ohio State University / OhioLINK
1986
|
| Subjects: | |
| Online Access: | http://rave.ohiolink.edu/etdc/view?acc_num=osu1487267546984263 |