An experimental application of prospect theory to the pricing of bundled products

An experimental application of prospect theory to the pricing of bundled products

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Bibliographic Details
Main Author:	Munger, Jeanne Lauren
Language:	English
Published:	The Ohio State University / OhioLINK 1992
Online Access:	http://rave.ohiolink.edu/etdc/view?acc_num=osu1262630995

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