Interactive Digital Stories in Financial News: Opportunities for Increased Youth Engagement and Financial Literacy Education
| Main Author: | |
|---|---|
| Language: | English |
| Published: |
Ohio University / OhioLINK
2020
|
| Subjects: | |
| Online Access: | http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1588265095273256 |
| id |
ndltd-OhioLink-oai-etd.ohiolink.edu-ohiou1588265095273256 |
|---|---|
| record_format |
oai_dc |
| spelling |
ndltd-OhioLink-oai-etd.ohiolink.edu-ohiou15882650952732562021-08-03T07:14:50Z Interactive Digital Stories in Financial News: Opportunities for Increased Youth Engagement and Financial Literacy Education Edwards, William Charles Communication Finance Journalism Mass Communications Mass Media Multimedia Communications Financial Literacy Financial News Media Richness Theory Youth Interactivity Digital Storytelling This thesis examines youth engagement with financial news and its capacity to boost financial literacy levels through interactive content. An experiment is conducted in which university students (N=125) read one of four stories from the Wall Street Journal and then answer questions about their experience. Results show that participants exposed to interactive stories were more likely to say they learned something new about business, finance, or economics from the story; were more likely to say they would read financial news again in the future; were more likely to say they enjoyed the format of the content; and were more likely to have deeper engagement levels with the content. Results also seem to reveal a perception bias: while most participants said they do not enjoy financial news content and find it boring, irrelevant, and/or difficult to understand, a majority of participants also reported having a positive experience reading their assigned story, interactive or not. 2020-09-17 English text Ohio University / OhioLINK http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1588265095273256 http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1588265095273256 unrestricted This thesis or dissertation is protected by copyright: all rights reserved. It may not be copied or redistributed beyond the terms of applicable copyright laws. |
| collection |
NDLTD |
| language |
English |
| sources |
NDLTD |
| topic |
Communication Finance Journalism Mass Communications Mass Media Multimedia Communications Financial Literacy Financial News Media Richness Theory Youth Interactivity Digital Storytelling |
| spellingShingle |
Communication Finance Journalism Mass Communications Mass Media Multimedia Communications Financial Literacy Financial News Media Richness Theory Youth Interactivity Digital Storytelling Edwards, William Charles Interactive Digital Stories in Financial News: Opportunities for Increased Youth Engagement and Financial Literacy Education |
| author |
Edwards, William Charles |
| author_facet |
Edwards, William Charles |
| author_sort |
Edwards, William Charles |
| title |
Interactive Digital Stories in Financial News: Opportunities for Increased Youth Engagement and Financial Literacy Education |
| title_short |
Interactive Digital Stories in Financial News: Opportunities for Increased Youth Engagement and Financial Literacy Education |
| title_full |
Interactive Digital Stories in Financial News: Opportunities for Increased Youth Engagement and Financial Literacy Education |
| title_fullStr |
Interactive Digital Stories in Financial News: Opportunities for Increased Youth Engagement and Financial Literacy Education |
| title_full_unstemmed |
Interactive Digital Stories in Financial News: Opportunities for Increased Youth Engagement and Financial Literacy Education |
| title_sort |
interactive digital stories in financial news: opportunities for increased youth engagement and financial literacy education |
| publisher |
Ohio University / OhioLINK |
| publishDate |
2020 |
| url |
http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1588265095273256 |
| work_keys_str_mv |
AT edwardswilliamcharles interactivedigitalstoriesinfinancialnewsopportunitiesforincreasedyouthengagementandfinancialliteracyeducation |
| _version_ |
1719457170515296256 |