AN EXPLORATION OF CULTURAL HERITAGE TOURISM USING THE BRAND PERSONALITY THEORY: AN EXAMPLE OF THE THREE MEMORIAL EDIFICES OF CONFUCIUS

Bibliographic Details
Main Author: Zhao, Xingcun
Language:English
Published: Kent State University / OhioLINK 2019
Subjects:
Online Access:http://rave.ohiolink.edu/etdc/view?acc_num=kent1558542739608648