A Comparison of Two Approaches for Generating Novel and Useful Idea

Bibliographic Details
Main Author: Schauder, Max J.
Language:English
Published: University of Akron / OhioLINK 2020
Subjects:
Online Access:http://rave.ohiolink.edu/etdc/view?acc_num=akron1589442866894973
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spelling ndltd-OhioLink-oai-etd.ohiolink.edu-akron15894428668949732021-08-03T07:15:00Z A Comparison of Two Approaches for Generating Novel and Useful Idea Schauder, Max J. Psychology Creativity Paradox Feedback Style Numerous studies have demonstrated many contradictory elements in the creative process. Yet for managers seeking creative solutions, there is little research on how to frame problems and give feedback that will aid employees in confronting the creative paradox. To better understand this problem, 235 undergraduate students were randomly assigned to focus on original solutions and practical solutions either sequentially or simultaneously while working on a two-phased, open-ended creative problem. The phases involved idea generation and idea selection and revision. Participants also received either informational or controlling feedback during the two phases. Results supported the use of sequential instructions to focus an individual’s attention first on originality and then on practicality, over a focus on both during each phase. Based on these results, managers seeking creativity should collaborate with employees on creative problems, begin with a safe period for brainstorming, and offer directive feedback to ensure the applicability of solutions. Results further support the need for research to examine problem familiarity and creative ability in relation to the creative paradox. 2020-07-07 English text University of Akron / OhioLINK http://rave.ohiolink.edu/etdc/view?acc_num=akron1589442866894973 http://rave.ohiolink.edu/etdc/view?acc_num=akron1589442866894973 unrestricted This thesis or dissertation is protected by copyright: all rights reserved. It may not be copied or redistributed beyond the terms of applicable copyright laws.
collection NDLTD
language English
sources NDLTD
topic Psychology
Creativity
Paradox
Feedback Style
spellingShingle Psychology
Creativity
Paradox
Feedback Style
Schauder, Max J.
A Comparison of Two Approaches for Generating Novel and Useful Idea
author Schauder, Max J.
author_facet Schauder, Max J.
author_sort Schauder, Max J.
title A Comparison of Two Approaches for Generating Novel and Useful Idea
title_short A Comparison of Two Approaches for Generating Novel and Useful Idea
title_full A Comparison of Two Approaches for Generating Novel and Useful Idea
title_fullStr A Comparison of Two Approaches for Generating Novel and Useful Idea
title_full_unstemmed A Comparison of Two Approaches for Generating Novel and Useful Idea
title_sort comparison of two approaches for generating novel and useful idea
publisher University of Akron / OhioLINK
publishDate 2020
url http://rave.ohiolink.edu/etdc/view?acc_num=akron1589442866894973
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