Segmentation strategies in urban retail : an application to nanostores in Bogota

Segmentation strategies in urban retail : an application to nanostores in Bogota

Thesis: M. Eng. in Logistics, Massachusetts Institute of Technology, Engineering Systems Division, 2014. === Cataloged from PDF version of thesis. === Includes bibliographical references (pages 55-56). === This research analyzes how to apply segmentation strategies in the nanostore retail market, fo...

Full description

Bibliographic Details
Main Author: Pan, Xiaodan M. Eng. Massachusetts Institute of Technology
Other Authors: Anthony Craig.
Format: Others
Language:English
Published: Massachusetts Institute of Technology 2015
Subjects:
Engineering Systems Division.
Online Access:http://hdl.handle.net/1721.1/92646

Similar Items

Similar Items