The promise of digital technology in brick and mortar retail

Thesis (S.M. in Management of Technology)--Massachusetts Institute of Technology, Sloan School of Management, 2013. === Cataloged from PDF version of thesis. === Includes bibliographical references (p. 54-62). === In this thesis we discuss the profound impact that technology is having on brick-and-m...

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Bibliographic Details
Main Author: Chan, José Pablo
Other Authors: Vivek F. Farias.
Format: Others
Language:English
Published: Massachusetts Institute of Technology 2013
Subjects:
Online Access:http://hdl.handle.net/1721.1/80686